About Us


We are Monarca Marketing Group, an entertainment and promotional company located in the Central Coast. We specialize in producing the hispanic music events such as festival, jaripeos, shows and concerts.

Our Festivals

Michelada Fest

Our Michelada Festivals focus on empower our coming up Michelada Mix companies. We bring out the best Michelada mix you can have in the area as well as the best top tier Regional Mexicano talents. Our festival was founded in 2023 being a success in Santa Maria & Oxnard Ca

Mariachi Festival

Being involved with the traditional mexican music, we could not forget our heritage. Our Mariachi Festival focus on maintaining our hispanic traditions alive. We focus on bringing the best talented mariachis in the world. Our Mariachi Festivals are assigned seating for a unique experience.

2024 COMING UP Festival

Our most recent festival will consist of mixing different genres together for a unique experience. Our focus for this festival is to gather all people from different cultures and music taste all in one big festival. Making it one of the first ever festivals in the central coast. Stay tune for the line up....

Get In Touch

1101 S Broadway, Santa Maria, CA 93454, USA